Our Services
Data-Driven marketing programs for Businesses Seeking Lead Generation, user acquisition, and MORE RevenueOUR SERVICES
Growth Marketing
Crux Media specializes in crafting data-driven marketing strategies that help businesses of all sizes reach their growth potential. Our ultimate objective is to help our partners achieve sustained growth by providing tailored marketing solutions that meet their specific goals and needs.
Growth Plan
Our growth plans outline what you could expect in sales and conversions by working with us. We will audit your ad accounts (for free!) and plant a flag where we think we can take your results by month 3.
Full Service Ad Account Management
Need someone who knows what they’re doing at the helm of your ad accounts? Let us manage your Meta, Google, TikTok or Programmatic DSP ad accounts with our years of knowledge and experience in scaling up. Get frequent reporting and insights for optimizations.
Creative Testing Strategy
Work with us to define the your ideal creative testing strategy which is based on your business model and goals, the ad platform and environment that your ads are in, as well as the media budget available for testing.
Conversion Rate Optimization
Conversion rate optimization involves improving landing page or app store conversion rates through testing landing page design, CTAs, headlines and more. We also optimize for the highest search results and quality scores for paid search campaigns. ASO (app-store optimization) and mobile app analytics also available for mobile apps.
1:1 Consulting
We do also offer 1:1 consulting to help clients get started in Google Ads or Facebook ads on their own and provide them with the answers they need to understand not only what the data means but also what exactly to optimize to improve performance.
Ad Creatives
We produce creative briefs and final assets to test across various digital channels. From concepting and brainstorming to testing hundreds of variations at scale, Crux Media has you covered. The number of assets recommended typically depends on your media budget, get in touch to discuss further.
Image Ads
Static images can still perform in 2023. From new concepts, to iterations of top performers, we use image ads to scale our partners accounts and to help provide diversity in creatives.
VIDEO ads
Video ads are the most popular format these days. We can produce new ads from in-house assets or entirely from scratch that you can run in multiple placements.
Creative Briefs
Choose this option if you already have an in-house designer or creative team. We can help supply additional ideas and iterations for your designers by providing new creative briefs to your team.
Ad copy
Ad copy for primary text fields, headlines and descriptions across all channels. Tested, tracked, optimized and scaled.
UGC
Looking for UGC content to use in your next video ad? Testimonials, influencers and user based referrals are a trend that’s not going away. If you’re not using UGC in some portion of your marketing plan, you’re likely falling behind.
Define
Clear expectations and KPI’s prior to spending a single dollar
Design
Brainstorms and ad inspo boards to help get the creative juices flowing
Optimization
Insights on optimizations to help guide us towards our KPI’s
Other Packages
Mobile app Analytics Package
Our Mobile App Analytics Package offers comprehensive insights and data-driven solutions to optimize the performance of your mobile application. Gain a deeper understanding of your app’s user behavior, engagement metrics, and conversion rates with our advanced analytics tools. Track key performance indicators, monitor user retention, and uncover actionable insights to drive user acquisition and increase revenue. CRO end-to-end A/B testing process: from definition of scalable experimentation frameworks to idea generation, analytics and implementation of experiments. With our Mobile App Analytics Package, you’ll have the power to make informed decisions, refine your app’s user experience, and achieve your growth objectives in the highly competitive mobile app market.
Programmatic Media Buying
We create exceptional campaigns for the most engaging customer experience. Ad formats include online video, display, native, audio, digital out-of-home and connected TV. The DSP platform we primarily use is StackAdapt which is designed around the three core pillars of programmatic—planning, executing and analyzing. See ad placement previews, receive full site lists for transparency and hyper target audiences based on proprietary targeting. With an open and flexible DSP, our media team is more productive and drives exceptional results for our clients.
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